{"product_id":"ascender-40-oz-neo-chrome-plated-tumbler","title":"Ascender 40 oz Neo Chrome Plated Tumbler","description":"\u003cp\u003eCapacity isn’t comfort. It’s commitment.\u003cbr\u003e\u003cbr\u003eThe Ascender 40 oz Neo Chrome Plated Tumbler is built for long-haul days—stacked tasks, heavy training, deep work, and everything in between. High capacity, built-in handle, straw-ready lid, and a shifting neo chrome finish that catches light the way pressure catches your life—always changing, never flat. One focus: keep you moving forward.\u003cbr\u003e\u003cbr\u003eThis is your all-day discipline tool.\u003cbr\u003eDiscipline over motivation.\u003cbr\u003eYou don’t wait to feel locked in. You build systems that keep you there.\u003cbr\u003eA 40 oz tumbler within reach means fewer breaks, less drift, more execution.\u003cbr\u003eProgression over perfection.\u003cbr\u003eYour schedule won’t be clean. Your effort can be.\u003cbr\u003eRefill less, reset faster, and get back to the climb.\u003cbr\u003eConsistency over intensity.\u003cbr\u003e\u003cbr\u003eThis isn’t about one huge push. It’s about steady pressure across the entire day.\u003cbr\u003eFrom first light to last email, this cup stays in the fight with you—its color-shifting surface a constant reminder that movement beats comfort.\u003cbr\u003e\u003cbr\u003eWhy the 40 oz Neo Chrome Plated belongs in your system:\u003cbr\u003e    •    High-capacity neo chrome plated stainless steel tumbler built for long workdays, heavy training blocks, and extended travel\u003cbr\u003e    •    Integrated handle for secure carry through commutes, stairs, and gym runs\u003cbr\u003e    •    Straw-friendly lid designed for quick sips without breaking focus\u003cbr\u003e    •    Neo chrome finish that delivers a bold, disciplined visual statement without feeling loud or gimmicky\u003cbr\u003e    •    Pairs with stainless and other plated 40 oz Ascender tumblers as the standout all-day anchor in your drinkware lineup\u003cbr\u003e    •    Reinforces a growth-focused, no-plateau mindset every time you grab it\u003cbr\u003e\u003cbr\u003eDetails:\u003cbr\u003e    •    40 oz capacity (approx.) for all-day hydration\u003cbr\u003e    •    Double-wall insulated stainless steel with neo chrome plated exterior to help keep drinks hot or cold\u003cbr\u003e    •    Durable construction for everyday carry and repeated use\u003cbr\u003e    •    Ergonomic handle for a controlled, confident grip\u003cbr\u003e    •    Straw-compatible lid included\u003cbr\u003e    •    Minimal, engraved Ascender branding for a clean, disciplined look\u003cbr\u003e\u003cbr\u003eThis isn’t a showpiece. It’s a tool—with a finish that reflects the pressure you’re willing to walk into.\u003cbr\u003eBuilt for builders, lifters, makers, and grinders who refuse to stall.\u003cbr\u003e\u003cbr\u003eStay in Ascent.\u003cbr\u003e\u003cbr\u003e*More Colors Coming Soon!\u003c\/p\u003e","brand":"Ascender Supply","offers":[{"title":"Redemption","offer_id":44903136395379,"sku":null,"price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0701\/2653\/4771\/files\/IMG_1770.jpg?v=1777415882","url":"https:\/\/setapartsupply.com\/products\/ascender-40-oz-neo-chrome-plated-tumbler","provider":"SetApart Supply","version":"1.0","type":"link"}